From 5th to 7th April 2017 Forlì will host the 50th edition of the B2B International Poultry Exhibition. This specialized B2B event will focus on the internationalization and on the product chain organization.
In January 80% of the exhibition space was already booked and within the next days it will be sold out. Two months before the exhibition opening, international exhibitor numbers are up 30% in comparison to the last edition and also international visitor numbers are up 20%. These numbers are still expected to grow in the next weeks. We received a very positive feedback from the companies, whose participation was mostly voluntary. This is a clear sign, that when an event meets the expectations, it provides a concrete feedback”.
The role of Romagna
These are the words of Gianluca Bagnara, the president of Fiera di Forlì, speaking about the 50th edition of the International Poultry Exhibition Fieravicola, which will be held from 5th to 7th April 2017 with a special focus on the internationalization.
“Romagna plays a significant role in the national poultry industry.” he said “It is enough to point out that 20% of the entire national production of white meat and 11% of the eggs production comes from this area, while the processing and marketing sector is close to 40%.
These levels are certainly indicative of the product chain organization, that is able not only to include cutting-edge production systems, but also to face a number of challenges, such as climate change or health emergencies, which otherwise could not be faced.
During the three days of Fieravicola, visitors can take part in several conferences and round tables and they can develop commercial contacts. In this context the African Forum is one of the most important news of this edition. “20 African countries have already joined this initiative and thanks to this event we would like to proceed with the development of our project of sustainable poultry and to share with the joining African companies the ideas of European Agro Parks”
Fieravicola is bringing in Forlì institutional and business delegations from Africa, China and Russia, who have understood the key role of this exhibition.
2016 was a very difficult year for the Italian poultry industry, both as regards the chicken meat and eggs consumption and as regards farmers’ profitability. “Latest indicators are starting to show a slight recovery” the president said “but we shouldn’t forget that the eggs quotations were down by as much as 20% in 2016 as compared to the previous year and it means a loss of 5% over the past five years.
Fortunately, the price of food raw material, which covers 60% of the production costs from farm, has been decreased and it mitigates the economic losses, that bear the producers down”.
Every year Italy produces some 850.000 tons of eggs, amounting to 1.2 billion Euros, and it generates an annual turnover on the end product (packaged or unshelled) of about 1.5 billion Euros. Laying hens in Italy are more than 42 million and they are reared in 3.400 farms. In our country the consumption is estimated at 12.6 kg eggs per person, while the average consumption in the EU is 14.2 kg.
For further information www.fieravicola.com, firstname.lastname@example.org – Press office Giovanni De Luca (+39.3346283888), Anna Mossini (+39.3351253964).